M C Q s D r i v e

Management Sciences 5308 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The set of organizations interdependent on each other that help in making market offerings available to customer are called?

A interactive channels
B marketing channels
C pricing channels
D basing point channels
Correct Answer: marketing channels

The marketing channels are considered as part of?

A wholesaler-customer delivery network
B customer-value delivery network
C retailer-wholesaler delivery network
D customer-retailer delivery network
Correct Answer: customer-value delivery network

The new-product development process consists of detailed steps and number of steps are?

A Five steps
B Six steps
C Seven steps
D Eight steps
Correct Answer: Eight steps

The marketing system in which two or more companies join together at one level to seek new marketing opportunity is classified as?

A horizontal marketing system
B vertical marketing system
C static marketing system
D flexible marketing system
Correct Answer: horizontal marketing system

The kind of channel arrangement in which the retailers, wholesalers and producers act as a single system is classified as?

A conventional distribution channel
B horizontal marketing system
C vertical marketing system
D static distribution channel
Correct Answer: vertical marketing system

According to marketing four Ps, the cash rebates are part of?

A Place
B Product
C Price
D Promotion
Correct Answer: Promotion

In growth-share matrix, the vertical axis represents?

A Business portfolio
B Relative market share
C Market growth rate
D Both a and b
Correct Answer: Market growth rate

The research which is completed with the objective to test hypothesis is called?

A casual research
B exploratory research
C descriptive research
D both a and c
Correct Answer: casual research

The discomfort at the buyers end caused by conflict in post purchase behavior is classified as?

A cognitive dissonance
B post purchase behavior
C both a and b
D none of the above
Correct Answer: cognitive dissonance

The internal limitations can be classified as organization’s own?

A Strengths
B Weaknesses
C Opportunities
D Threats
Correct Answer: Weaknesses