Management Sciences 5308 MCQs [All-Courses]

Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

In marketing, the ‘commitment to goals’ are classified as __________?

A quality metrics

B loyalty metrics

C internal marketing metrics

D perceived metrics

Review Detailed Answer

Correct Answer: internal marketing metrics

The marketing research firms do not include _________?

A syndicated research firms

B custom marketing research firms

C specialty line marketing firms

D product alliance firms

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Correct Answer: product alliance firms

The question in which two characters are given to make one statement as an answer is classified as __________?

A picture completion

B structure completion

C unstructured story

D graphic representation

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Correct Answer: picture completion

The type of questions in marketing research questionnaire are ____________?

A open -ended questions

B close-ended questions

C rating scale

D both A and B

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Correct Answer: both A and B

The last step in the marketing research process is to __________?

A make the decision

B plan next corporate plan

C gather market data

D deciding decision alternatives

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Correct Answer: make the decision

The analysis of how well marketing expenditures are achieving company’s short-term returns is classified as __________?

A cash-flow metrics pathway

B brand metrics pathway

C company metrics pathway

D customer’s metrics pathway

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Correct Answer: cash-flow metrics pathway

The third step in the marketing research process is ___________?

A collecting the information

B analyzing the information

C storing the findings

D ignoring competitive prices

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Correct Answer: collecting the information

In making of questionnaire, the ‘open-ended question’ includes ________?

A word association

B story completion

C thematic appreciation test

D all of the above

Review Detailed Answer

Correct Answer: all of the above

The fifth step in the marketing research process is __________?

A presenting the market data

B presenting the findings

C presenting the competitor’s offering

D presenting marketing plan

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Correct Answer: presenting the findings

The researchers sampling plan consists of _______?

A sampling unit

B sampling size

C sampling procedure

D all of the above

Review Detailed Answer

Correct Answer: all of the above

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Management Sciences 5308 MCQs [All-Courses]

All Topics 5308

All Topics 5308

In marketing, the ‘commitment to goals’ are classified as __________?

The marketing research firms do not include _________?

The question in which two characters are given to make one statement as an answer is classified as __________?

The type of questions in marketing research questionnaire are ____________?

The last step in the marketing research process is to __________?

The analysis of how well marketing expenditures are achieving company’s short-term returns is classified as __________?

The third step in the marketing research process is ___________?

In making of questionnaire, the ‘open-ended question’ includes ________?

The fifth step in the marketing research process is __________?

The researchers sampling plan consists of _______?

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Management Sciences 5308 MCQs [All-Courses]

All Topics 5308

All Topics 5308

Accounting Mcqs 1450

Auditing Mcqs 145

Finance Mcqs 1051

HRM Mcqs 940

Marketing Mcqs 1722

In marketing, the ‘commitment to goals’ are classified as __________?

The marketing research firms do not include _________?

The question in which two characters are given to make one statement as an answer is classified as __________?

The type of questions in marketing research questionnaire are ____________?

The last step in the marketing research process is to __________?

The analysis of how well marketing expenditures are achieving company’s short-term returns is classified as __________?

The third step in the marketing research process is ___________?

In making of questionnaire, the ‘open-ended question’ includes ________?

The fifth step in the marketing research process is __________?

The researchers sampling plan consists of _______?