M C Q s D r i v e

Management Sciences 5308 MCQs [All-Courses]

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Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

An idea for a possible product that the company will offer is classified as?

A product idea
B product image
C customer management
D none of the above
Correct Answer: product idea

The ‘Maslow’s hierarchy of needs’ includes?

A physiological needs
B self-actualization needs
C esteem needs
D all of above
Correct Answer: all of above

In the communication process, the media and message are considered as?

A communication tools
B communication channels
C communication functions
D communication parties
Correct Answer: communication tools

In buyer decision process, the stage in which the purchase intention is transformed in to purchase decision is called?

A need recognition
B information search
C purchase decision
D both b and c
Correct Answer: purchase decision

In the communication process, the receiver and sender are classified as?

A communication functions
B communication parties
C communication tools
D communication channels
Correct Answer: communication parties

When the new developed product concept is tested, the next immediate step is to?

A develop market strategy
B develop a testing technique
C develop intermediaries
D develop logistic network
Correct Answer: develop market strategy

The stages such as awareness stage, conviction stage, liking stage, preference stage and actual purchase stage are all stages of the process called?

A channeling stages
B buyer readiness stage
C channel designing stages
D strategic stages
Correct Answer: buyer readiness stage

If customer’s expectations and products performance matches, the customer is?

A satisfied
B dissatisfied
C delighted
D none of above
Correct Answer: satisfied

The procedure in marketing which consists of enlisting opinion leaders as “brand ambassadors” is called?

A Leading marketing
B buzz marketing
C online marketing
D none of the above
Correct Answer: buzz marketing

The highly involved consumer buying behavior while perceiving significant differences between brands is called?

A complex buoying behavior
B variety seeking buying behavior
C dissonance reducing buying behavior
D habitual buying behavior
Correct Answer: complex buoying behavior