Management Sciences 5308 MCQs [All-Courses]

Management Sciences focuses on the planning, organizing, leading, and controlling of resources to achieve organizational goals.This subject is highly important for competitive exams, academic study, and professional careers in the business and public sectors.

The consumers who are used to buy only brand all the time are classified as _________?

A shifting loyal

B hard-core loyal

C split loyal

D switchers

Review Detailed Answer

Correct Answer: hard-core loyal

The hard core loyal helps company to identify its product _________?

A strengths

B weaknesses

C loyalty

D competitor’s brands

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Correct Answer: strengths

The VALS segmentation main framework dimensions are ________?

A consumer motivation

B consumer resources

C consumer solicitation

D both A and B

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Correct Answer: both A and B

The individual marketing is also called ________?

A segments of one

B customized marketing

C one to one marketing

D all of the above

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Correct Answer: all of the above

The process of determining overall profitability of each segment on the basis of market growth and access is classified as __________?

A solution based segmentation

B need based segmentation

C segment identification

D segment attractiveness

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Correct Answer: segment attractiveness

When any firm sells its market offering too many different market segments, it is classified as _________?

A product specialization

B market specialization

C single product concentration

D mass customization

Review Detailed Answer

Correct Answer: product specialization

When the firm concentrates on serving needs of any specific customer group, it is considered as __________?

A product specialization

B market specialization

C single product concentration

D mass customization

Review Detailed Answer

Correct Answer: market specialization

The VALS segmentation framework dimension ‘consumer resources’ is classified as ________?

A the stretch dimension

B the strength dimension

C the horizontal dimension

D the vertical dimension

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Correct Answer: the vertical dimension

The fun-loving and trendy people whom resources are constrained and limited are classified as _________?

A non-believers

B believers

C strivers

D non-strivers

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Correct Answer: strivers

The conventional people with concrete beliefs and conservative are called ___________?

A non-believers

B believers

C strivers

D non-strivers

Review Detailed Answer

Correct Answer: believers

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Management Sciences 5308 MCQs [All-Courses]

All Topics 5308

All Topics 5308

The consumers who are used to buy only brand all the time are classified as _________?

The hard core loyal helps company to identify its product _________?

The VALS segmentation main framework dimensions are ________?

The individual marketing is also called ________?

The process of determining overall profitability of each segment on the basis of market growth and access is classified as __________?

When any firm sells its market offering too many different market segments, it is classified as _________?

When the firm concentrates on serving needs of any specific customer group, it is considered as __________?

The VALS segmentation framework dimension ‘consumer resources’ is classified as ________?

The fun-loving and trendy people whom resources are constrained and limited are classified as _________?

The conventional people with concrete beliefs and conservative are called ___________?

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Management Sciences 5308 MCQs [All-Courses]

All Topics 5308

All Topics 5308

Accounting Mcqs 1450

Auditing Mcqs 145

Finance Mcqs 1051

HRM Mcqs 940

Marketing Mcqs 1722

The consumers who are used to buy only brand all the time are classified as _________?

The hard core loyal helps company to identify its product _________?

The VALS segmentation main framework dimensions are ________?

The individual marketing is also called ________?

The process of determining overall profitability of each segment on the basis of market growth and access is classified as __________?

When any firm sells its market offering too many different market segments, it is classified as _________?

When the firm concentrates on serving needs of any specific customer group, it is considered as __________?

The VALS segmentation framework dimension ‘consumer resources’ is classified as ________?

The fun-loving and trendy people whom resources are constrained and limited are classified as _________?

The conventional people with concrete beliefs and conservative are called ___________?